Quality, Prestige, Workmanship. Pride has advanced some of the most incredible innovation to the power mobility industry. From the Feather-touch disassembly of the Go Go to the Power Elevating Seat of the Jazzy, Pride continues to push the envelope with the most incredible features of the mobility industry. Pride is also known for its solid reliability, all products from Pride feature the industry's best warranty complemented by in-home service plans. Rest assured, choosing Pride means you are choosing a product that is built to last.